Customers and contacts

Nalpeiron has two containers for Customer data -

• A "customer" is the same as an account, a business, or a client. These are all the highest-level entities in the customer tree.

• A "contact" is the same as an end user, consumer, or user. It's the second level down, under the "customer." Contacts all roll up into a customer container and are found under that heading in the UI.

  • Nalpeiron has a number of contact "types":

    • A contact is simply a name in the system. It can be used in Zentitle or Zengain—it has no rights attached per se. It could be a lead in the CRM, for example, but not yet a paying account.

    • An "ABL contact," on the other hand, is a user whose Account Licensing Credentials are defined with Zentitle. These credentials allow for access and rights to your software. Typically, these users can access rights and additional options as the End User Portal Zentitle offers.

These are shared components between all products in the Nalpeiron platform. This means you can use either product or both together to help manage your business, drive new sales, or manage entitlements.

Contacts are very useful as you can manage a customer's lifecycle from before they purchase, i.e., they are in a trial or POC all the way through to the end of life. Contacts without ABL can be used just for the analytics component using your own entitlements or a third party. Or you can bundle both Zentitle and Zengain and then take advantage of both entitlements and analytics in a single platform—the choice is yours.

End users/contacts with entitlement rights are called ABL contacts (vs. contacts with no rights)—or ABL within the menu.

These ABL contacts are set up within Zentitle so that they have access to the platform vs. a standard contact that has details in the platform but no rights nor access setup.